Mark Alford, Author at Avenue Printing

Demystifying Casebound and Hardback Book Printing

4 Key Factors for a High-Quality Printed Job Introduction Casebound and hardback books exude elegance and professionalism, making them popular choices for a wide range of publications. However, achieving a high-quality printed job for these types of books requires careful consideration of several factors. In this blog post, we will explore the five most important […]

Die-Cutting vs. Laser Cutting: Unravelling the Differences

Introduction In the realm of precision cutting, two techniques stand out: die-cutting and laser cutting. These processes play a vital role in various industries, offering unique advantages and applications. But how do they differ, and which one is the best fit for your project? Join us as we explore the key distinctions between die-cutting and […]

The power of printing brochures and how to calculate the costs

Introduction In today’s digital age, where everything seems to revolve around screens and online marketing, it’s easy to overlook the power of a well-designed, printed brochure. However, brochures remain a valuable marketing tool for companies of all sizes. In this blog post, we will explore the top 5 reasons why your company needs a brochure […]

Catalogue Printing Costs Explained: Understanding Lithographic and Digital Processes

Introduction In today’s digital age, where online marketing and e-commerce dominate, there’s still a place for tangible marketing materials like catalogues. Catalogues allow businesses to showcase their products and services in a visually appealing format that engages potential customers. However, one of the significant considerations when planning a catalogue is the printing costs. In this […]

5 essential factors to consider when buying short run printed packaging for your company

Introduction In today’s competitive business landscape, packaging plays a crucial role in attracting customers and differentiating your products from competitors. Whether you are a small business or a large corporation, investing in short run printed packaging can offer flexibility, cost-effectiveness, and customization options. However, with various factors to consider, it’s essential to make informed decisions […]

Top 5 reasons for choosing digital printing

What are the advantages of using digital printing over litho printing? Digital printing has gained popularity in recent years due to several key advantages over traditional litho printing. Here are the top five reasons for choosing digital printing: Cost Efficiency: Digital printing offers significant cost advantages compared to litho printing. With litho printing, there are […]